Table 2 : Tested Recommendations for Developing
Health Behavior Measures in English.

Using short simple sentences
Using the active voice
Repeating nouns rather than using pronouns
Avoiding metaphors and idioms
Avoiding the conditional mode of verbs
Avoiding possessive forms
Using specific terms
Avoiding words that can generate vague meaning

Cross-cultural research methods. New York:
John Wiley and Sons; 1973 [46].

Vreeman et al.Journal of Integrative Psychology and Therapeutics  2013 1:2DOI : 10.7243/2054-4723-1-2